Jan 22, 2021

Narrative Weekly - Issue #36

By Adam Fairhead • Issue #36 • View online

Thought for the week

Any of us trying to build great things owe it to others to challenge our own work, for their benefit.

This week on the Daily Post

Click to read more of any of the posts on the blog!

If it were gone, would those you wish to service miss: Your product or service? Is there meaningful, useful advantage that you bring that others would…

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Simple Vs Easy

‘Simple’ is widely considered better. ‘Easy’ has more baggage. When something is made ‘simpler’, something was changed so that…

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Do Less To Do More

Less really is more: More productive output comes from six hours of attentive work than twelve hours of mushy-minded ‘hustle’.

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Lazy Opportunity

What’s a lazy opportunity? When your competitors think “advertising means running ads on Facebook”, there’s a lazy opportunity.

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Impressed By The Wrong Things

We’re often impressed by the wrong things: When a framework/formula/system is put up for sale, we want to see screenshots of graphs and flowcharts…

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Accidental Influence

Accidental Influence is all around us. Described as “The Anchoring Trap” in a HBR post: How would you answer these two questions?

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Tearing Apart Your Own Work

Every sometimes, I have a strange chat with someone on our Creative team. In that chat, we tear apart our products and services. We look for…

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By Adam Fairhead

I write a weekly newsletter called Narrative Weekly where I deliver my daily posts to your inbox, once a week. Featuring short, visual daily posts on listening to the right voices in your head about marketing and business.

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